Oct 6, 2020
We know that website redesigns are a big undertaking for any business. We’ve helped clients with dozens of such projects and our latest webinar is here to guide you through the process step-by-step.
Blend’s Client Services Director Amanda McGrath and Senior Digital Designer Clare Chan will take you through how to execute a website design project that delivers long-lasting results.
They’ll cover:
Sign up for our webinar to join the conversation
The big mistake marketers make is rushing to see what they can achieve from a redesign, without first considering what they already have.
So, before planning your website redesign, it’s important to document key performance metrics to help guide your decision-making.
This means performing an internal and external audit.
These audits help you understand:
These insights give you the perspective you need to set meaningful goals that help guide your project.
Guided by audit outcomes, you can start to shape what needs to be included on your website and who the target audience is.
Typically you’ll need to include:
With everything in place, you can map out your site logically. You need to consider the customer journey and make sure none of your content gets left behind.
Ask yourself, how are you planning to create your new website? Is it with an in-house team, with a website design agency, or both? If you’re approaching a big project, you also need to decide what platform you’re going to use.
Once these details are final, you’ll have to set out:
We'll give you an overview of the many, many details you'll need to consider, so sign up, book a slot in your diary and we’ll see you there!
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