IFIS, early adopters of the HubSpot platform, wanted to drive greater end-user engagement with a new website built to optimise traffic generation, visitor engagement and conversion.
We have received so many compliments from the wider community on how fantastic our new site looks, and have seen a dramatic increase in qualified website conversions
Head of Marketing
Working together, IFIS and Blend envisioned a new, vibrant and welcoming website that aligned to the organisation’s future-facing attitude and the passion that it puts into helping the food science community.
At the same time, Blend ensured that the website was built to leverage the full power of the HubSpot platform and to optimise traffic and lead generation.
180%Increase in free trial
47%Increase in lead