B2B Demand Generation Agency

How we support you with demand generation

Create demand

Build awareness across your total addressable market so your brand is top of mind when buyers are ready to buy. We ensure you're in the right place with the right message, targeting the 95% of buyers who aren't actively looking to purchase.

Capture demand

When buyers are actively shopping for solutions, be impossible to miss in high-intent channels where they research and compare options. We ensure you're visible where buyers look, then optimize your website to convert that traffic into qualified leads.

Convert demand

Transform interested prospects into sales pipeline through optimized sales handoffs and processes. 360-degree customer view, automated workflows, and repeatable sales processes ensure no opportunity slips through the cracks.

Strategy

Data-driven playbooks that turn marketing spend into predictable revenue growth.

SEO & AI SEO

Optimize your visibility in traditional and AI search results where high-intent buyers research solutions.

Paid media

Targeted campaigns across platforms to reach buyers at the right moment with the right message.

Content

Educational, value-driven content that builds authority and guides buyers through their journey.

HubSpot

Full-service HubSpot implementation, optimization, and integration with your demand generation efforts.

Creative services

Brand and creative assets that differentiate your business and resonate with your target audience.

Inbound demand generation

Stop chasing prospects. Make them come to you.

Today's B2B buyers have zero patience for pushy sales tactics. They want to research on their own terms, educate themselves, and buy when THEY'RE ready - not when you are.

Our approach works because we've cracked the code on how modern decision-makers actually buy.

Inbound philosophy

Modern buyers control their journey. We respect that and build strategies around how they actually research and buy.

Understand your audience

Attract buyers to you

Share knowledge willingly

Respect buyers privacy

Demand gen delivery

We create experiences that buyers want to engage with, building trust and preference throughout their journey.

Create buyer-centric content

Build brand affinity

Engage your target audience

Capture interest

How the service works

Discovery and workshops

We kick off with a collaborative strategy session involving all key stakeholders, from your team and ours. Together we explore your audience, market, messaging, existing performance, and more.

Strategy creation

We turn insight into action by building a complete, tailored marketing strategy. This comprehensive master document outlines what to do, where to focus, which channels to use, and how to measure success - designed to drive results, fast.

Strategy presentation

We present the full strategy back to you, sharing our findings, walking through our recommendations, and refining the approach based on your feedback. This is where everything comes together before execution begins.

Execution

With strategy approved, we execute across all agreed channels and tactics, optimizing continuously to maximize performance, build momentum, and deliver long-term growth.

Measurement and reporting

We set up customized dashboards and reporting to track everything that matters. While optimization happens continually, each quarter we run in-depth reviews to analyze results, identify what's working, and prioritize next moves.

Communication (ongoing)

Your dedicated account manager keeps everything running smoothly, with regular updates, weekly calls, and full visibility across all activities, so you always know where we're at, and what's coming next.

Why Blend?

We're not just another marketing agency. We're your revenue growth partner.

We've helped B2B brands generate more high-intent leads, qualified pipeline, and scale revenue, all with strategies grounded in data and tailored to their buyers.
Every engagement starts with a complete demand generation strategy, built on deep discovery and delivered as a clear, actionable plan aligned to your goals.
We design demand programs around how modern buyers actually research, engage, and purchase, not outdated lead gen playbooks.
Your dedicated growth experts become an extension of your team - not freelancers in different time zones juggling multiple clients.

Pricing

Demand generation strategy

Starting from

$13,000

Deep dive into your market, competitors, and growth opportunities. You'll get a complete roadmap to predictable revenue growth - plus our team will execute it.

Talk to sales

Demand generation retainer

Starting from

$6,000

/month

Strategy, execution, optimization, and reporting - all handled by experts who eat, sleep, and breathe B2B growth.

Discuss requirements

What our customers say

We have worked closely with the Blend team over the past year, and we truly value them as an extension of our own team. Their extensive knowledge, expertise and eye for detail has completely reignited the way we go to market.

Katie Mansell

Head of Group Marketing at Onecom

From our very first meeting, Blend understood our challenges and knew what we needed to do to address them.

Rachel King

Marketing Director at Breathe

Transformed our digital marketing approach and websites beyond our expectations.

Paul Butler

Managing Director at Olive Communications

Blend had an efficient process and impressive ability to bring our solution to life digitally.

David Taylor

Sales and Marketing Director at Supply Pilot

A BIG thank you to the whole team at Blend! Their professionalism, creativity, and commitment throughout our global rebrand project were truly exceptional. From the very beginning, they demonstrated a deep understanding of our business and its unique needs, translating them into a remarkable visual identity that perfectly captured our brand essence.

Ross Wilks

Global Head of Marketing at acre security

The team demonstrated high professionalism and responsiveness, consistently delivering quality outcomes throughout the project. The project was completed on schedule and within budget, reflecting commendable project management. Blend's expertise and meticulous attention to detail ensured the website was visually appealing and functionally robust, aligning seamlessly with our goals.

Dan Spring

Growth Manager at Viedoc

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