We build the connected data, systems, and governance layer that health scoring, expansion, advocacy, and reporting all run on, so those workstreams share one source of truth instead of each holding their own version of it.
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Case studies
35%
increase in revenue
63%
increase in profit
Built on HubSpot as the operational spine
A CS stack assembled from several point tools, one for health scoring, another for surveys, another for reporting, means the "infrastructure" is really just more systems to keep in sync. We build the data spine and governed knowledge layer inside HubSpot, so the CRM record already holds what every other tool would otherwise be guessing at from the outside. If your CS function already runs on HubSpot, this is largely about governance and connection. If it's spread across multiple platforms today, consolidating is usually the first real step, before any AI or automation work can be trusted to act on what it finds.
Why Blend
Every other CS workstream inherits whatever gets built here
Health scoring, expansion detection, advocacy targeting, and QBR generation all reason over this same foundation. Getting the infrastructure right here is what makes every other CS service actually trustworthy, rather than each one compensating for gaps underneath it independently.
The team that builds the spine also builds what runs on it
A platform vendor and a CS strategy consultancy typically hand off to each other, and context gets lost at that seam. The same team designing your health scoring and expansion models is the one building the infrastructure underneath them, so nothing gets lost translating a spec between two different providers.
The system of record doesn't stop at the handoff from sales
CS infrastructure built in isolation from the sales side means a second system of record starting fresh the moment a deal closes. Where we've also built the CRM and sales process feeding into this, the same record carries forward, deal context and commitments included, rather than starting from zero at onboarding.
Every layer gets revisited as your business changes
An architecture that was right at launch drifts as your product, team, and customer base evolve. Each layer, the data spine, the knowledge layer, the orchestration on top, gets re-scored on a set cadence, so whichever one has become the constraint gets rebuilt before it quietly degrades the rest.
Meet the team
Some of the people you might work with on your CS infrastructure, from initial audit through to ongoing architecture reviews.
Josh Bouk
CEO, Americas
Phil Vallender
Co-Founder & Director of Strategy
Amanda McGrath
Commercial Director
Andrew Manchester
Growth Strategist
Joe Bouk
Junior RevOps Engineer
Simran Toor
Director of Global Accounts
Rafael Paredes Calles
Strategist
Katie Stevens
Account Manager
Rachel Osborne
Senior Account Manager