About the project
Industry FSO is a specialised consultancy providing outsourced FSO (Facility Security Officer) and industrial security support to defence contractors navigating complex compliance requirements. Following brand elevation work, Industry FSO partnered with Blend to build a modern digital presence on HubSpot that authentically reflects their market position and expertise.
The challenge was straightforward. Prospects researching the company online received an outdated impression that made them appear considerably smaller than they actually are, actively undermining their ability to win new contracts with larger defence contractors who demand visible proof of capability and experience.
We rebuilt their site around the visitors they serve, delivering a professional HubSpot website that establishes credibility, clearly articulates their service offerings, and creates straightforward conversion paths for every type of visitor. Working across strategy, brand, design, copy, and development, we gave prospects researching their capabilities a reason to pick up the phone and enquire about support.
