Blend expands to US market with new Atlanta office and Americas CEO

Blend, the leading B2B demand generation and HubSpot website agency, announces the opening of its first US office in Atlanta, Georgia, led by newly appointed US CEO Josh Bouk - a proven business leader, investor, and advisor who brings extensive growth expertise to the company's North American expansion.

Founders Phil Vallender and Sean Sweet sat down with Josh to discuss what this expansion means for the business.

Josh joins founders Sean Sweet and Phil Vallender as a co-owner, bringing a unique perspective as a former Blend customer for five years. Before joining Blend, Josh spent 20 years leading global growth organisations for publicly traded and private-equity owned fintech and supply chain technology businesses headquartered in North America. His appointment reflects Blend's commitment to building a truly global agency powerhouse as the company approaches its 15th anniversary.

"Josh is an exceptional business leader who brings the perfect combination of strategic thinking, operational excellence, and growth mindset to our team. His experience scaling businesses and deep understanding of what drives real growth makes him the ideal person to lead our US expansion and work with our customers’ executive teams to help them achieve new levels of growth success."

Phil Vallender, Co-Founder at Blend

Josh's connection to Blend runs deep. A decade ago, he experienced firsthand the transformational power of their approach when he hired the agency to expand his European operations. The results were extraordinary: Blend not only 8x'd his European business but also doubled his US revenue through their integrated demand generation methodology.

"I've worked with many agencies throughout my career, but none compare to this team's combination of strategy, creativity, technical expertise, and results focus. Having experienced the impact of Blend's work as a customer,  I am humbled and so very excited to join Sean and Phil as an owner! And I am looking forward to beginning to meet our North American customers and partners, especially all our friends at Hubspot US."

Josh Bouk, CEO, Americas at Blend

The Atlanta office launch formalises Blend's growing US presence. While the agency has always served North American clients, business has expanded significantly in recent years. The new office will provide local presence and timezone alignment to better serve this growing client base while expanding further into the significant North American market.

"We're already doing fantastic business in the US, but we know we can serve those customers better with a local presence. Josh understands the American market and brings the growth leadership experience we need to scale effectively across North America."

Sean Sweet, Co-Founder at Blend

The Atlanta office will deliver Blend's full service offering, including HubSpot website design and development, inbound demand generation, and strategic marketing consulting. Josh will focus on building deep relationships with Blend’s US customers, recruiting talented new US team members, and working with the global Blend team to refine and expand the value Blend delivers to customers in EMEA, APAC and NAM.

The US expansion represents the next phase of Blend's evolution toward becoming a fully global marketing powerhouse, with plans for further international growth in development.

Media Contact: marketing@blendb2b.com